Bounteous was instrumental in working with Mars to bring the TREAT TOWN™ idea to life and was uniquely capable to get this first-of-its-kind concept and experience launched in time for the holiday season. They brought creative and technology expertise to the table in record time to meet consumer needs, cementing a powerful partnership. TREAT TOWN™ puts the celebration back in Halloween, thanks to Mars and Bounteous.

Romain Apert

Global Chief Information Officer, Mars Wrigley