According to Gartner®, “Organizations new to digital commerce often face pressure to go live in a short period of time, such as less than three months, to fend off the competition and meet customer expectations.” But with speed to market as top priority, organizations lose sight of key successors such as having the right strategic approach, and assembling cross-functional collaboration amongst internal teams prior to launch.
Bounteous is providing complimentary access to this Gartner research report: 3 Ways to Jump Start Digital Commerce, which focuses on the key challenges organizations in the digital commerce space face, followed by detailed step-by-step recommendations for leaders scoping new digital commerce opportunities.
Key Challenges in the Report:
- A key aspect of launching digital commerce quickly is assembling a cross-functional team that can operate in a collaborative, nimble and effective way, which is not easy to achieve.
- Many organizations do not fully understand the time and options for different digital commerce approaches, leading to ill-defined go-to-market strategies.
- The complexity of digital commerce technologies and the large number of vendors make technology selection difficult, especially when there is pressure to launch quickly.