Unlocking the Future: PerkinElmer’s B2B Digital Transformation

Speaker Session

Event Details

Tue, Apr 29, 2025 | 1:00 PM to 1:30 PM ET

Omni Boston Hotel at the Seaport, 450 Summer St, Boston

Join us to learn how PerkinElmer, a global frontrunner in analytical testing products and services, embarked on a digital transformation to improve their customer experience and drive more qualified leads.

Hear from Bounteous VP Technology Healthcare, Le’Rhone Walker, Bounteous Senior Director Business Development, Max Gale, and PerkinElmer Senior Web Marketing Manager, Meredith Hay, as they explore the website re-platform that the team undertook in just three months – which set the foundation for brand modernization and innovation. They’ll cover how they leveraged the power of the Acquia Digital Experience Platform (DXP) to focus on a flexible, scalable, and secure platform for growth.

Key Learnings:

  • Gain insights into how flexible, scalable platforms like Drupal revolutionize web control and content management for marketing teams
  • Explore how Acquia Digital Experience Platform (DXP) can improve content creation, accessibility, SEO, and website engagement
  • Discover how workflow enhancements and technology accelerators laid the groundwork for omni-channel support, increased lead generation, and data-driven decision-making

Why Attend:

  • Learn about real-world digital transformation from an industry leader
  • Network with experts and peers to explore innovative digital strategies
  • Discover actionable insights for your own digital journey
Unlocking the Future: PerkinElmer’s B2B Digital Transformation

Tags: